Interview with

Giga Kobidze

Hello Giga, thanks for joining us on Talking With the Pros. What are your favorite 3 projects you have done to date, and why?

Food For Crime | Beware of False Prophets | SEVEN

These are my latest projects, I see the FFC with its huge emotion and energy, which is locked somewhere deep inside.
BOFP to me is like a mysterious story with an enormous spirituality and scope. SEVENS full version is the project of mine, for which I have not done any publication yet and which I see as a real life with a past and present.

What would you say is the most important lesson you have learned since you started designing?

Be in love with your work! Just be!

What do you think is the most challenging part of your job?

Well, the process overall is very pleasant. The birth in the brain starts a new chemistry and doesn’t leave you alone… Then all the details of the process… It all converts into the pleasure of looking at the composition… The culmination is the completing the work, which is may be even scary – is it actually finished or not… Then you fall in your thoughts about this… eventually it all gives you so much pleasure to observe what you have actually created.

Where do you see yourself in 5-10 years?

It is an open question… It is a place, where I will enjoy working the most, it is not a definite aim/target; it is more like feelings which is hard to put in words! I know that in this time I will have developed skills and have passed stages and stages of progress. I am doing my current work today the way I consider it right and I am ready to learn something new as well as participating in the development of the organization I work for. I think wide and look for new opportunities. At this moment the only concrete thing I can underline is a big desire to progress.

How long does an average piece take you to complete?

Things that depend on the mood and inspiration are very hard to put in concrete periods. I have had cases when a complicated graphical work involving a mix of typography, graphical design and illustrations have been completed in a week; But I have done works that require the same amount of effort and techniques in just four hours. This depends on precisely your state of being.